This past week Angled.io posted a video on Tik Tok that blew up our account. Tik Tok for a lot of businesses is a huge question mark. How do you go viral and how do you gain followers? It might not be as hard as you think, because for us it only took about two weeks to go viral and gain ten thousand followers.
As a company, we started Tik Tok because of the huge amount of organic traffic that media gets on the platform. If a video is able to get through the algorithm successfully it has the potential to gain millions of views in a matter of days. So Angled.io set to post a video about once a day to see what our potential reach could be. On our 17th video we started to see some serious results.
The Angled team was taking videos of our new Snowman Molds after a huge snow storm and thought it would be a good idea for a Tik Tok. We made about a 10 second video that took maybe 20 minutes to edit and post. Within a couple of hours the video had gotten 100k views and just kept climbing after that.
Our consistency paid off and we were getting followers like crazy. After that, we started making more videos with our Snowman Snow Mold and our account continued to grow. Now Angled.io is apart of the Creator Fund on Tik Tok and is making money through engagement on our account. Even though Tik Tok is in the early stages of its creation, Angled.io will be one of the first wave of companies that is using it for business. We hope that this is only the beginning and that Tik Tok continues to be a platform that can help small businesses grow.